About Us

True Lily Beauty is a black owned hair care and skin care store based out of Memphis, TN. Our mission is to provide our customers with the quality and value they seek in the beauty supply products they purchase from us. We strive to provide our customers with the knowledge needed to maintain healthy hair and beauty, and to customize our services to meet each customer’s wants and needs while experiencing a pleasant experience shopping with us. 

 

Our owner, Dominique Hall, is a graduate from UAB and has a passion for hair care and skin care. This college student turned entrepreneur began her journey to natural hair and embracing her true beauty five years ago. Dominique dedicates her time to educate consumers on proper hair care, skin care, and products offered in the beauty industry. 

Dominique Hall, Chief Executive Officer (CEO)
Dominique Hall
CEO of True Lily Beauty